Privacy Policy

1. General

1.1 The agency responsible for the operation of this site is Hospitality Digital GmbH, Metro-Straße 1, 40235 Düsseldorf (hereinafter “ Hospitality”, “we” or “us”). Hospitality places the highest priority on the protection of your personal data.

1.2 In this Privacy Policy, we explain how we collect, process and use personal data in the framework of our site. Personal information is information about your personal or business circumstances. We process personal data that we collect about you, process and use solely in accordance with applicable laws.

2. Scope of the collection, processing and use of personal data

2.1 Some personal data are collected automatically by using our site via your devices (computer, mobile phone, tablet, etc.). The IP address currently used by your device, date and time, the browser type and operating system of your device and the viewed pages are recorded. This is done for the purpose of data security and in order to optimize our services and to improve our site. Further analysis, except for statistical purposes and then in a strictly anonymous manner, is carried out only in accordance with this Privacy Policy. In addition, personal data will only be stored when provided by you, for example, as part of a registration, a survey, a contest, an online application or performance of a contract.

2.2 If you contact us (a request sent to, we collect, process and use only the personal information you have provided to us and information which is necessary to process in order to respond to your request.

2.3 During individual processing steps within the framework of order processing, your personal information will be sent only to service providers who assist us in providing services. In addition, the information will not be sent unless it is permitted or required by legal regulations. As far as we take measures for implementation and handling processing procedures within the scope of order data processing, the contractual conditions are governed by the applicable data protection laws. We employ other companies if necessary to fulfil the tasks for us. For example, electronic communication, promotion and customer services, among others. These service providers have access to personal data required to perform their duties. However, they should not use them for any other purpose. Moreover, they are obliged to treat the information in accordance with this Privacy Policy or the applicable legal and contractual data protection regulations. If we send personal information to service providers based in countries outside the European Economic Area (EEA), we make sure that this is always done in accordance with this Privacy Policy and the European data protection laws and relevant treaties or agreements on the provision of adequate protection.

3. Cookies

3.1 We use cookies to make our site more user-friendly and to allow certain functions to be used. Cookies are small text files that are stored on your device. Some of the cookies we use are deleted at the end of the browser session, i.e. after you close your browser (session cookies). Other cookies remain on your device and allow us or our partner companies to recognize the browser when you next visit (persistent cookies). You can set your browser so that you can be informed about the use of cookies and decide about their acceptance on an individual basis or the acceptance of cookies for specific cases or general exclusion. For more information, please refer to the help function of your internet browser. If cookies are not accepted, the functionality of our site may be limited. Below we describe specific cookies.

3.2 We use Adobe Analytics, a service of Adobe Systems Software Ireland Limited (4-6 Riverwalk Citywest Business Campus, Dublin 24, Republic of Ireland; “Adobe”). This service uses “cookies” that are stored on your device to analyze the use of the website. The information generated by the cookie about your use of this website (including your IP address, your wholesale market, your customer number and number of the responsible purchasing agent) is transmitted to the server of Adobe in Ireland, where this information is anonymized; then, in an anonymous form it is transmitted to servers in the USA for further processing and stored there. Adobe uses this information to evaluate your use of the website, to compile reports on website activity for website operators and to provide other internet-related services. To the extent required by law, or in the case that third parties process the information on behalf of Adobe, this information can be transferred to third parties if necessary. Under no circumstances is your IP address associated with other data from Adobe. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, we point out that you may not be able to use all features of this website in this case. By using this site, you agree to the processing of your data in the previously described manner and for the aforementioned purpose. The data collected by Adobe can be contravened at any time in the future. You can find more information on this at

4. Storage period

Personal data that have been collected when using our website will only be stored until the purpose for which they have been entrusted to us is fulfilled. As far as statutory trade and tax retention provisions dictate, the retention period for certain information types may be up to 10 years. Different storage times may also occur due to some other overriding interest of Hospitality (for example to ensure data security, to prevent fraud or to prosecute by law). Personal information that we need to save due to legal, statutory or contractual retention requirements will be restricted.

5. Updates to this Privacy Policy

As we introduce new products or services or change our internet procedures or the internet and computer security technology develop further, we reserve the right to update our Privacy Policy. The Privacy Policy can be amended or supplemented without notice in the above-mentioned cases. The changes made will be published on this page. Therefore, you should check this website regularly to check the status of the Privacy Policy.

6. Your rights of access, rectification, blocking and deletion

You may at any time request free information about your stored personal data. You are also entitled to request to correct, to block and to delete your personal data, except for the personal data for which a statutory retention period applies.

Please send any questions by e-mail to:

or to:

Hospitality Digital GmbH
Metro-Straße 1
40235 Düsseldorf